NAZI GERMANY
OTHER POSTCARDS
1937

The 1937 postcard page has now been split into four separate pages as it was beginning to get unwieldy. All 1937 Official postcards are now on this page. Official postcards are cards that were issued by the Reich's post office, had pre-printed (indicia) stamps and were widely available throughout German towns and cities.
Secondly Printed to Private Order postcards are postcards that were generally issued by entities that were advertising an event or commemorating an anniversary, and also had pre-printed stamps, but were not widely available throughout Germany (most were only available at the event they were commemorating).
Thirdly Other postcards are postcards that fall into the same general category as printed to private order however they do not have pre-printed stamps.
Finally, Miscellaneous postcards is where you will find postcards that do not fit into the first three categories (i.e. they are not official, they do not have pre-printed stamps, and they do not commemorate an event).
Quick Links:
STAMP DAY , ERFURT STAMP DAY , 5th ANNIV of SEIZURE of POWER , AUSSIG DAY OF THE STAMP , 4th ANNIV of PRODUCTIVITY and PROGRESS , INTERNATIONALE AUTOMOBILE UND MOTORRAD AUSTELLUNG , GERMAN WARRIOR WELFARE , GORDON BENNETT BALOON RACE , PRODUCTIVE PEOPLE , INTERNATIONAL EXPOSITION in PARIS , 4th NATIONAL AGRICULTURE EXHIBITION , ANNUAL DRESDEN HORTICULTURAL SHOW , ABSOLVIA , 700th Anniv of ISERLOHN , BAVARIAN OSTMARK GAU , 700th ANNIV SPANGENBERG CASTLE , ERFURT PEOPLES' FESTIVAL , 4th GERMAN PHARMACISTS' CONGRESS , 3rd SMALL GARDENERS' DAY , CAVALRY DAY IN DÜSSELDORF , DESSAU GAU DISTRICT MEETING , SA TRIAL COMPETITIONS , NSFK COAST FLIGHT , DAY OF GERMAN ART , NSKF GLIDER COMPETITION , SA WETTKÄMPFE , 700th ANNIVERSARY of BERLIN , BERLIN FESTIVAL , 700th ANNIVERSARY of GERA , THE GAU EXHIBITION AT WORK , 5th NATIONAL CONVENTION OVERSEAS GERMANS , HITLER YOUTH MARCH , NINTH NÜRNBERG PARTY RALLY , 102nd CANNSTADTT PEOPLES' FESTIVAL , MUSSOLINI STATE VISIT , POMERANIAN CULTURE DAYS , 1st SCHRECKENSTEIN STAMP SHOW , INTERNATIONAL HUNTING EXHIBITION , HONOURING the FALLEN , GAU CULTURE WEEK , ARTISTS FUND RAISING and WINTER RELIEF FUND

STAMP DAY
(9th/10th Jan 1937)
In addition to the official postcards issued to commemorate Stamp Day, there were also propaganda versions, again very similar but without the pre-printed stamp and sponsored by commercial businesses like the one below.
Click here for more examples from my collection.
Stamp Day

ERFURT STAMP DAY
(9th/10th Jan 1937)
This postcard was issued in Erfurt to commemorate the 1937 Day of the Stamp. The image on the left-hand pane has the inscription "Blick vom Dämmchen mit Aegidienkirche" - 'View from Dämmchen with Aegidienkirche' and depicts the Aegidien Church in Erfurt. The inscription below the image reads "Postwertzeichen=Austellung am 10. Januar im Stadthausfaal Erfurt" - 'Postage stamps = exhibition on January 10th in the Erfurt town hall'.
Stamp Day

5th ANNIV of SEIZURE of POWER
(30th Jan 1937)
This postcard was published to commemorate the 5th Anniversary of the seizure of Power by the Nazi Party (30th Jan 1933 was the day when Hitler was declared Chancellor). The image features a farmer, flanked by two SA storm troopers, indicating unity with the working class.
Seizure of Power

THE DAY OF THE STAMP
AUSSIG
(14th Feb 1937)
This postcard was published to commemorate The Day of the Stamp on 14th Feb 1937 in the town of Aussig (Ústí nad Labem). At the time that this postcard was published the town of Aussig was located in the Sudeten region of Czechoslovakia but had a largely German speaking population (4:1) sympathetic to the Nazi's. In October 1938 the town was annexed by Germany along with the rest of the Sudetenland.
AUSSIG STAMP DAY
FROM MY COLLECTION

4th ANNIV of PRODUCTIVITY and PROGRESS
(Feb)
This postcard was published by Vereinigte Kunstanstalten AG, Kaufbeuren (Bayern) to commemorate four years of productivity and progress. The inscription reads "Unser neues Deutschland heiβt: Ehre und Arbeit" - 'Our new Germany is called: Honour and Work'.
Productivity and Progress
FROM MY COLLECTION

INTERNATIONALE AUTOMOBILE UND
MOTORRAD AUSTELLUNG
(20th Feb/7th Mar 1937)
Commemorating the International Automobile and Motorcycle Exhibition held in Berlin from 20th Feb to 7th Mar 1937.
International Automobile Exhibition
FROM MY COLLECTION

GERMAN WARRIOR WELFARE
(23rd Mar 1937)
Published date unknown but placed here based on the cancellation date of 23rd Mar 1937.
GERMAN WARRIOR WELFARE
FROM MY COLLECTION

GORDON BENNETT BALOON RACE
(27th Mar 1937)
Published on 27th Mar 1937 and featuring a pre-printed 6Rpf Hindenburg Medallion stamp this postcard commemorates the Gordon Bennett Balloon Race in Chemnitz. There is another version that does not have a pre-printed stamp.
GORDON BENNETT BALLOON RACE
FROM MY COLLECTION

PRODUCTIVE PEOPLE
(May/Oct 1937)
This postcard was published to advertise the "Reichsausstellung Schaffendes Volk" or 'Reich's Exhibition of a Productive People' held in Düsseldorf from 8th May to October 1937. The exhibition was opened by Hermann Göering and was attended by 6 million people and its purpose was to showcase German achievements in Housing, city planning, art and science.
The imagery is typical of the Nazi propaganda of the time depicting a hammer, for strength and hard work, an oak leave cluster, for longevity and endurance, and a Nazi swastika in the sky, rising like a new dawn, inspiring hope and joy for the future. The card was the work of artist A Drescher.
PRODUCTIVE PEOPLE

INTERNATIONAL EXPOSITION in PARIS
(27th May/Nov 1937)
This series of postcards was issued to commemorate the International Exposition in Paris and consisted of an unknown number of cards, somewhere between 80 and 90 were produced, they were published by Photo Hoffmann of Munich.
P19
INTERNATIONAL EXPOSITION in PARIS
INTERNATIONAL EXPOSITION in PARIS

4th NATIONAL AGRICULTURE EXHIBITION
(30th May/6th Jun 1937)
There were two similar postcards published to commemorate the 1937 4th National Agriculture Exhibition held in Munich from 30th May until 6th Jun 1937. The first card features a woman bringing in the harvest and is inscribed "4. Reichsnährstands-Austellung. München 30 V - 6 VI 1937". The second features the same woman on the left pane with an inscription beneath and the space for the destination address on the right.
AGRICULTURE EXHIBITION
AGRICULTURE EXHIBITION
FROM MY COLLECTION

ANNUAL DRESDEN HORTICULTURAL SHOW
(Apr/Sep 1937)
This postcard was published to commemorate the Annual Dresden Horticultural Show held between Apr and Sep 1937. The design was by A. Drescher and there was no pre-printed stamp. The event still continues to this day and more details can be found at Dresden Agricultural Society
Dresden Garden Show

ABSOLVIA
(Jun 1937)
These postcards were published in June 1937 and are related to the graduation of secondary school gymnasium students. More research is required.
Click here for more examples.
ABSOLVIA

700th Anniv of ISERLOHN
(2nd/4th Jun 1937)
This postcard was published to commemorate the 700th Anniversary of the founding of the city of Iserlohn from 2nd to 4th Jun 1937.
700th Anniversary of Iserlohn
FROM MY COLLECTION

BAVARIAN OSTMARK GAU
(6th Jun 1937)
Issued to commemorate the Gau Meeting of the Bavarian Ostmark on 6th Jun 1937 and published by Gauvering Bayerische Ostmark GmbH, Bayreuth. The example below features the special cancel used on the day inscribed 'Die Bayerische | Ostmark ruft! | Regensburg | 6 JUNI' - 'The Bavarian | Ostmark is calling! | Regensburg | 6th of June'
Bavarian Ostmark Bayerische Gau

700th ANNIV SPANGENBERG CASTLE
(19th/28th Jun 1937)
This postcard was published to commemorate the 700th Anniversary of Schloss Spangenberg. The inscription reads "700 Jahre Schloss Spangenberg 30 Jahre Preussische Forstschule" - '700 years of Spangenberg Castle 30 years of the Prussian Forest School’.
SPANGENBERG

ERFURT PEOPLES' FESTIVAL
(19th/22nd Jun 1937)
This postcard was published to commemorate the Erfurt Market and Peoples' Festival, organised by the 'Strength Through Joy' organisation during the Kreistag in Erfurt.
Erfurt People's Festival

4th GERMAN PHARMACISTS' CONGRESS
(23rd/27th Jun 1937)
This private postcard was issued to commemorate the 5th German Pharmacists' Congress held in Essen from 23rd to 27th Jun 1937. The card was published by Leutert & Schneidewind AG in Dresden and the example blow from my collection features the slogan postmark used prior to the conference opening.
4th Pharmacists' Congress
FROM MY COLLECTION

3rd SMALL GARDENERS' DAY
(24th/27th Jun 1937)
This postcard was published by Bidenhahn & Sohn, Chemnitz to commemorate the 3rd National Small Gardeners' Day from 24th to 27th Jun 1937.
3rd Small Gardeners' Day

CAVALRY DAY IN DÜSSELDORF
(3rd/5th Jul 1937)
This postcard was published to advertise Cavalry Day held in Düsseldorf 3rd to 5th Jul 1937. The inscription below the two soldiers on horseback reads "Besucht den kavalleristen tag in Düsseldorf | vom 3. bis 5. Juli 1937, | verbunden mit Reit = und Fahrturnier, | im Rahmen der groβen Reichsausstellung "Schaffendes Volk" | Auskunst durch den Verkehrsverein Dusseldorf" or 'Visit the cavalry day in Düsseldorf | from July 3rd to 5th 1937, | associated with riding and driving tournament, | in the context of the great imperial exhibition "Schaffendes Volk" | Art by the tourist office Düsseldorf.'
CAVALRY DAY
FROM MY COLLECTION

DESSAU GAU DISTRICT MEETING
(4th Jul 1937)
This postcard was published to commemorate the district meeting of the Dessau Gau and people's festival on 4th Jul 1937.
Dessau Gau Meeting

SA TRIAL COMPETITIONS
(9th/11th Jul 1937)
This postcard was published by Druck von Gebr. Rath, Stuttgart N, Friedrichstraβe 13, to commemorate the Trial Competitions that would select the participants for the upcoming SA Wettkämpfe to be held in Berlin on 13th to 15th Aug 1937.
SA Group Trials
FROM MY COLLECTION

NSFK COAST FLIGHT
(9th/11th Jul 1937)
This postcard was published by Nationalsocialistisches Fliegerkorps, Berlin to commemorate the NSFK (National Socialist Flying corps) coast flight.
NSFK Coast Flight

DAY OF GERMAN ART
(16th/18th Jul 1938)
Official postcard issued to commemorate the 'Day of German Art' Exhibition held in Munich from 16th to 18th Jul 1937. This postcard was published by Photo-Hoffmann.
The 'House of German Art' was designed by the architect Paul Ludwig Troost who had been asked by Hitler to construct a ‘House of German Art’ in Munich. The building replaced the Glaspalast which had burned down in 1931. It opened 18th Jul 1937 to much pomp and ceremony and there was a total of eight 'Day of German Art' exhibitions, held annually until

Heinrich Hoffmann, Hitler's photographer and a prolific publisher of postcards featuring Hitler, is known to have used the exhibition to provide material for a huge number of postcards. The exact number produced is unknown, but it is estimated to be in excess of 1,000 cards. Each Hoffmann Studio postcard features a HDK Number, the artist's name and the title of the artistic work on the back of the card.
Day of German Art
FROM MY COLLECTION

NSKF GLIDER COMPETITION
(25th Jul/8th Aug 1937)
This postcard was sponsored and published by the NSFK to commemorate the 18th Annual Rhön Glider Competition 1937.
NSFK Glider Competition

SA WETTKÄMPFE
(13th/15th Aug 1937)
Published to commemorate the annual SA Reichswettkämpfe held from 13th to 15th Aug 1937. This example features the special cancel used at the event.
As well as the postcard below there was an interesting set of six cards that was available in a commemorative envelope.
Click here for these additional cards.
SA Wettkämpfe

700th ANNIVERSARY of BERLIN
(15th Aug/5th Sep 1938)
This postcard was published to commemorate the 700th Anniversary of the City of Berlin. This is the most common card out of a number of cards issued to commemorate the event and this one also exists in several variations (with or without historical text on the reverse, text in gold or yellow on the front of the card). There was also a special cancel used in Berlin.
Click here for additional cards related to the anniversary.
700th Anniversary of Berlin
Variation with gold and historical text
Variation with gold and historical text
FROM MY COLLECTION

BERLIN FESTIVAL
(18th/22nd Aug 1937)
This postcard was published to commemorate the Berlin Festival, part of the 700th Anniversary of Berlin celebrations. The festival was held in the Olympic Stadium and features a view inside the stadium along with the Olympic Torch.

700th ANNIVERSARY of GERA
(21st/29th Aug 1937)
(1)
700th ANNIVERSARY of GERA
700th ANNIVERSARY of GERA
FROM MY COLLECTION

THE GAU EXHIBITION AT WORK
(27th Aug/3rd Sep 1937)
This postcard was published to commemorate the Hannover 'Gau Exhibition at Work' held from 27th Aug to 3rd Sep 1937.
THE GAU EXHIBITION AT WORK

5th NATIONAL CONVENTION OVERSEAS GERMANS
(28th Aug/5th Sep 1937)
This postcard commemorates the 5th National Convention for Overseas Germans held in Stuttgart from 28th Aug to 5th Sep 1937. The convention, now in its 5th year, was organised by NSDP-AO (where the AO refers to Auslands-Organisation, Foreign Organisation). The AO was founded on 1st May 1931 and was only open to German passport holders living overseas, Germans living overseas that had surrendered their passports were not eligible to join.
(1)
Convention for Overseas Germans
Convention for Overseas Germans
FROM MY COLLECTION

HITLER YOUTH MARCH
(1st Sep 1937)
This postcard was issued on 1st Sep 1937 to commemorate the March of the Hitler Youth to the 1937 Reichsparteitag in Nürnberg.
Hitler Youth March

NINTH NÜRNBERG PARTY RALLY
(6th/13th Sep 1937)
Issued to coincide with the 9th Nazi Party rally held in Nürnberg from 6th to 13th Sep 1937. This official postcard below, left has a 5Pf Airmail indicia stamp and is inscribed "REICHSPARTEI | TAG | NÜRNBERG | 6-13 SEPTEMBER". The 'Official' feldpost card on the right, published by Zentralverlag der NSDAP, Munich, does not have a pre-printed stamp, but it has the following inscription on the top-left of the reverse side "Feldpostkarte | Reichsparteitag der N.S.D.A.P | in Nürnberg 6-13 September 1937".
Click here for additional cards related to the rally.
9th NAZI Party Rally
FROM MY COLLECTION

102nd CANNSTADTT PEOPLES' FESTIVAL
(18th/27th Sep 1937)
This postcard was issued to commemorate the 102nd Cannstatt Peoples' Festival held in Stuttgart from 18th to 27th Sep 1937.
102nd Cannstatt Peoples' Festival

MUSSOLINI STATE VISIT
(25th/29th Sep 1937)
This postcard was not specifically issued to commemorate the visit of Italian premier Benito Mussolini, however it does have the special cancellation used during the visit in BERLIN.
MUSSOLINI STATE VISIT

POMERANIAN CULTURE DAYS
(15th/21st Oct 1937)
This postcard was issued to commemorate Pomeranian Culture Days in Pasewalk held from 15th to 21st Oct 1937. The card did not have a pre-printed stamp and was published by Zeitungsverlag GMBH, Stettin.
Pomeranian Culture Days

1st SCHRECKENSTEIN STAMP SHOW
(17th Oct 1937)
This postcard was issued by the Schreckenstein Stamp Club to commemorate their first stamp show. The example below features the special cancel used at the show held in Schreckenstein in Bohemia, a largely German speaking area of the Sudetenland, Czechoslovakia.
1st Stamp Show
COMING SOON

INTERNATIONAL HUNTING EXHIBITION
From (3rd/21st Nov 1937)
This postcard was issued to commemorate the 1937 International Hunting Exhibition in Berlin. The image on the front is that of Hermann Goering Chief of the Luftwaffe, Minister of Economics and a fanatical hunter among other things. The example below also features the special cancel used at the event.
(1)
International Hunting Exhibition
International Hunting Exhibition

HONOURING the FALLEN
(9th Nov 1937)
This Photo-Hoffmann postcard is one of a series of 33 cards published to commemorate the Nazi party members who died during the failed 1923 Munich Putsch. The cards are inscribed 'Zum Gedenken des 9. November 1923' - 'In memory of November 9, 1923', for some cards this is written on the reverse side and on others it is on the bottom-front of the card. The card shows an NSDAP member holding a lowered blood flag and the list of 16 names of those who died.
Honouring the Fallen
Apart from the postcard above there was a 33-card series, published by Hitler's Official photographer Hoffmann, to commemorate the anniversary. The example below is number 32, from that series.
1923 No.32

GAU CULTURE WEEK
(13th/21st Nov 1937)
The Hessen-Nassau Gau Culture Week took place from 13th to 21st Nov 1937 and this special postcard was published by Druck und Verlag Hauserpresse, Hans Schaefer of Frankfurt Am Main to commemorate the event.
Gau Culture Week

ARTISTS FUND RAISING
(1937)
The 'Sturmführer' series of cards was issued sometime in 1937 to raise funds for artists. This series was published by Druck und Verlag Buchdruckerei der Wilhelm und Gertha b. Gaensch Stiftung of Dresden.
STURMFÜHRER

LUFTHANSA PROMOTIONAL CARD
(Dec 1937)
LUFTHANSA
FROM MY COLLECTION

WINTER RELIEF FUND
(Dec 1937)
Issued in Dec 1937 this postcard was used on the streets of Bavaria by the Winterhilfswerk (Winter Relief Fund) to raise funds for the charity.
Winter Relief
FROM MY COLLECTION
